How Did Kimkins Fly Under My Radar?

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How Did Kimkins Fly Under My Radar?

By Laura Moncur @ 5:00 am — Filed under:

Kimkins makes some big claims

I have to admit, until a couple of days ago, I had never heard of Kimkins. It’s a website and blog that promotes a very low fat and calorie diet with some amazing claims. It’s just the kind of thing that I would shake my head about, “200 pounds in 11 months? Gimme a break!”

Thing is, I didn’t shake my head at all. I never even noticed Kimkins.

Now that Kimkins has imploded and the writer of the blog, Heidi Diaz, has been accused of being a fraud, it’s just ANOTHER story of someone trying to take your money.

My question: Why didn’t I notice Kimkins? How did Kimkins fly under my radar?

I have a weakness for quick fixes. In the past, I was constantly searching for a quick fix. A few years ago, Kimkins would have been something that I looked at, knowing that it probably was a scam, but hoping it was true and TEMPTED. Yes, a few years ago, the claims of Kimkins would have tempted me.

Just look at the before and after picture of “Kimmer”:

Alleged Kimmer Before and After Photos

I would have looked at those as if they were proof. The photo on the left has been identified as Heidi Diaz, from her photo, but the photo on the right is said to be from a Russian brides site.

A few years ago, I would have been researching Kimkins and desperately trying to figure out how they were trying to rip me off. I would have known it wasn’t real, but I would be just as eagerly hoping that it was.

Somehow, I never noticed it.

I guess I’ve stopped looking for that quick fix. I KNOW how to lose weight. I KNOW how to eat healthy. I KNOW that the program that I follow works when I follow it, so I’ve stopped looking for the next diet. Kimkins totally flew under my radar and I couldn’t be happier about it now.

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